Biwen Su

Biwen Su is a Chinese-born writer and consultant based in New York City. Raised in Fujian and Shenzhen, educated in Hangzhou, and now living on Manhattan’s Upper East Side, she brings a unique perspective shaped by life across two cultures.

With a background in e-commerce and international sales, she has helped both U.S. and Chinese companies expand across borders. Her writing explores the differences in culture and policy between China and the U.S., while her consulting work turns those insights into practical strategies for business growth.

Her goal is simple: to help brands find their voice, cross cultural divides, and succeed in new markets.